Therapist Susan Watson provides relief for anxiety conditions and trauma through techniques including hypnotherapy and coaching.
Susan wanted to promote her free self-help advice and self-care tips for people suffering with anxiety during the coronavirus. She used a sponsored content article in the Edinburgh Evening News to tell her story and invite readers to connect with her on social media.
The article was read 2,436 times, generating 264 clicks to Susan’s website.
Soon after the article was published, Susan had 150 new followers on Facebook - a “very high” number for a vital client pipeline.
“The team’s support in getting the content right for my business left me so impressed. The results were simply outstanding and have attracted far more new local clients than I expected.”